北京数码产品批发联盟

【麦田电竞馆】独家访谈全球知名美商海盗船 协助产业升级打造西南电竞“魔幻王国”

麦田电竞2018-06-19 00:43:16


导语

2016年文化部下发了关于文娱业转型升级意见的文件。从文件内容看,游艺竞技和游戏娱乐政策开放力度前所未有。除了全面放开,还有重点扶持,全国一百个重点建设地区以及电竞馆可能会迎来最佳发展时期,电竞馆将更加专业化、针对化、舞台化,成为可消费、可休闲的文化设施。作为西南最专业的电竞场馆之一,麦田电竞一直欢迎各大厂商媒体一同来构建西南电竞繁荣,10月13日,全球知名美商海盗船便驾临麦田电竞馆展开深度战略合作和友好交流。



深度合作:“东方麦田”触电“美式海盗”


10月13日,美商海盗船全球副总裁/销售总监Bertrand先生、亚太区总裁Scott、全球业务总监Jeannie女士莅临麦田电竞馆,麦田电竞柳店长与市场部负责人赵晓东出席接待,一同参观麦田电竞馆并了解麦田电竞文化,双方还就中国电竞、西南电竞市场展开深入交流,从战队、赛事、活动等各方面展开激烈讨论!


从左至右:麦田柳店长、Bertrand、Scott、麦田赵晓东、Jeannie


麦田电竞馆集专业竞技场所、顶尖电竞设备、热血电竞氛围、优质电竞服务为一身,为玩家走向职业电竞之路提供机遇和舞台,与各大游戏开发商、运营商、赛事主办方及电竞媒体紧密携手,共建西南电竞繁荣。

美国海盗船全球副总裁Bertrand先生高度评价麦田电竞馆,他表示电竞馆与硬件厂商的结合已是必然趋势,他非常乐意与麦田电竞从形象推广、新品展示体验、甚至战队等展开深入合作关系。


美商海盗船全球副总裁Bertrand先生与麦田电竞宝贝


超频先锋:引领电竞航海之路的“海贼王”


Corsair(美商海盗船)成立于1994年,致力为电脑爱好者和DIY发烧友提供高性能产品,是全球最大的内存供应商之一,是多家世界知名电脑厂商OEM合作伙伴,2015年,Corsair成立中国公司,并启用中文商标“美商海盗船”。


美商海盗船 X FUXK Batman MOD鉴赏


美商海盗船是设计高性能内存最具经验的内存制造商,特别是对每一个环节的细节把控,从记录长度的控制内存、 阻抗控制、时钟记录设计、不断电源及高敏度的镀金针脚等都有非常严格的标准。它是Hypersonic Gaming Computer 和 Alienware Gaming System等游戏系统指定的超频内存,更被IT专业网站称之为"天生超频狂""超频先锋"。


除了内存,美商海盗船还涉足包括U盘、电源、机箱、散热器、SSD、音箱、游戏耳机、键盘、鼠标和电脑系统监测和控制设备等各大领域,均取得傲人成果。截至2016年12月,美商海盗船就已生产超过一千万个电源。



不止如此,在这个大电竞的潮流中,这支著名的厂商更是在电竞市场插满了战旗,美商海盗船此次将“矛头”直指西南最专业的电竞场馆麦田电竞馆,中西文化激烈碰撞究竟会发生怎样的质变,下面就让我们一起来看下当天访谈详细内容。


海盗计划:为高端电竞馆插上“梦想之翼”


访谈当天,我们特别邀请到了美商海盗船进行专访,美商海盗船对发展理念、合作规划以及与电竞馆间未来结合等问题与麦田电竞馆进行友好交流,下面就让我们看看当天的专访内容整理。


美商海盗船亚太区总裁Scott先生




Q:美商海盗船自进入中国以来,便被中国DIY玩家所喜爱,从机箱、电源、外设、散热器到SSD,几乎涵盖了所有DIY硬件产品线,而海盗船近年也推出了不少电竞相关产品,请问海盗船是如何看待电竞产业发展的,又准备在哪些方面进行电竞产业资源的投放。


A:Corsair is a game player's brand, in recent years, we have provided more high-end PC hardware products for game players and launched a range of excellent products for e-sports.Mean while the e-sport industry has made rapid development, more cosumers have a better understanding of the concept of electronic soprts, and even included in the Ministry of education in the new professional, so that driving related industries fast development.As the brand of high-end gaming PC hardwares who always been concerned with the development of e-sports, Corsair will continue to launch e-sports design thinking products which can to help our customers to win.We hope to strengthen the cooperation with e-sports business friends ,on the other side you will see more and more sponsored by Corsair, in the Game team、Game events and live events, to show  a more competitive brand-Corsair.


译文:

美商海盗船是一个以玩家需求推动的品牌,近年来,我们逐步为玩家提供更丰富的高端配件产品,并且推出一系列堪称卓越的优秀电竞产品。而同一时期,电竞产业也得到长足发展,越来越多的用户对电子竞技概念有了更深入的了解,甚至列入教育部新增专业中,带动了相关行业迅猛发展。作为一向关注电竞发展的高端PC配件品牌,美商海盗船将继续推出以电竞为主轴的产品,帮助我们的用户赢得比赛,同时,一方面加强与同样具备电竞属性的友商合作,另一方面大家也会逐渐看到由美商海盗船赞助的战队、赛事及直播活动,展现出一个更具竞争力的——美商海盗船!

 

Q:近年来电竞产业蓬勃发展,而中国电竞也迎来了井喷时期,海盗船是如何布局国内电竞市场的?


A:Corsair is essentially a good product and technology as the core of the brand, we have always focused on R&D of e-sports devices. We have ready and will release a lot of e-sports devices in 2017, about new products please allow us to maintain a sense of mystery,it looks like will bring users much more surprise.At the same time we will develop extensive business cooperation in the domestic e-sports industry, let users know more about Corsair, how Corsair's products can bring them Pervasive Game experience, through these high performance products to help users transition from the game player to the winner.About game and team cooperation, we will always keep an open mind to build up the cooperation value.Above all is let more players know,understand,and have the opportunity to access Corsair's products.


译文:

美商海盗船本质上还是一个以优秀产品为核心的品牌,我们一贯专注于电竞产品研发,在2017年我们将有全新电竞设备发布,这个部分请容许我们保持神秘,请大家拭目以待。同时将在国内开展广泛的行业合作,让更多用户了解美商海盗船,并亲身感受到美商海盗船产品带来的沉浸式游戏体验,通过高性能产品帮助用户从游戏体验过渡为比赛赢家。游戏和战队合作方面,我们则保持开放的合作态度,有选择的进行一些合作,让广大普通玩家有机会接触美商海盗船的产品。


Q:您如何看待中国西部电竞发展,又是如何看待成都的电竞市场?西南电竞可以从哪些方面进行努力,以打造出全国电竞领先地位?


A:China's western gaming and e-sports industry is developing rapidly in recent years,Chengdu has become the leading city at gaming and e-sports industry ,so that major tournaments should not ignore this hot city in southwest.It helps the local Game tournament player level also emerged a number of rise above the common herd, Also the emergence of a group to gaming as the core competitiveness of high-end Internet cafes and e-sports pavilion , in addition to the game result during the game itself has become a worth to enjoy, a more beautiful picture, more effective operation of the input, more dazzling sound and light effect, when the player to experience all of this time, a new world to open the door to him.

 

译文:

中国西部电竞行业近年来发展迅猛,成都又是各大赛事绝不会忽略的热点城市,已经是一个比较核心的电竞行业领头城市了,不仅本地竞技类游戏赛事选手水平出类拔萃,也涌现出一批以电竞作为核心竞争力的高端网吧或电竞馆,在战绩之外让游戏过程本身成为一种值得付出的享受,更精美的画面、更有效的操作输入、更炫的声光效果,当玩家体验到这一切的时候,一个新世界就向他敞开了大门!


Q:您如何看待电竞硬件和电竞馆结合的商业合作模式?


A:With the properties of the PC hardware and gaming to gaming as the core of the e-sports pavilion, was born with a bond that links them together, each other who is not around the past, will this work together carry forward e-sports industry, through the e-sports pavilion for ordinary game player to have the opportunity to contact the industry's leading gaming hardware, through the use of the industry's top gaming hardware, users will find the ability to control the game effectively, from the touch, effective input, visual and other aspects of providing immersive gaming experience, and ultimately win the game, in order to effectively distinguish between the traditional Internet cafes or hardware devices, more attractive to the players.


译文:

带有电竞属性的PC硬件和以电竞为核心的电竞馆之间,天生就有一条纽带将它们联系在一起,互相之间谁也绕不过去,携手并肩才能将这个行业发扬光大,通过电竞馆让普通玩家有机会接触到业内顶尖的电竞硬件,通过使用业内顶尖的电竞硬件,用户会发现游戏操控能力得到有效提升,从触感、有效输入、视觉等各个方面提供沉浸式游戏体验,最终赢得比赛,才能有效区分于传统网吧或硬件设备,更加吸引玩家。


Q:海盗船和麦田电竞将从哪些方面开展深度合作?您如何评价麦田电竞馆?


A:The RYE e-sports pavilion is one of the professional gaming and e-sports pavilion in southwest, here is the home to many professional game player, highly coincident with our users, At present we have provided RYE e-sports Corsair 's e-sports product package for the latest experience, both in image promotion, new products show and experience, Even the team cooperation and other aspects to carry out further cooperation.


译文:

麦田电竞馆是西南地区以电竞为主题的专业电竞馆,是众多专业玩家的聚集地, 与我们的用户重合度较高,目前美商海盗船已经为麦田电竞提供全套美商海盗船新品以供体验,同时也可在形象推广、新品展示/体验、甚至战队合作等多方面展开更进一步的合作。


Q:今年CJ上,海盗船公布最新经典设计——Cherry MX银轴机械键盘,并为现场的守望先锋玩友们提供了体验和使用。能聊一聊本款机械键盘的设计灵感吗?设计师认为这款产品最与众不同的点在哪里呢?


A:Corsair silver axis mechanical keyboard is base on silver axis and optimization of the original products, mainly for the professional e-sports players and hardcore player.This product is a continuation of the previous CUE control products Full color backlight, macro programming, 100% anti ghosting and advantages of all key no red, silver axis body provides the trigger key pressure stroke and 1.2mm linear tactile feedback under ultrashort. Due to the addition of this axis, the user benefit is greatly improved response speed, there is a word on the more appropriate here, is "Not broken"! From the operating speed of the response, it greatly improve the possibility of players to win, to help the player to "win"! This is the most important.


译文:

美商海盗船银轴机械键盘是一款以银轴轴体为基础,对原有产品进行优化的机械键盘,主要面向专业电竞选手和发烧玩家。这款产品延续了以往产品的CUE可控全彩背光、宏编程、100%防鬼影和全键无冲等优点,银轴轴体则提供无触觉反馈的线性下压行程和1.2mm超短触发键程。由于加入这款轴体,对用户来说好处就是响应速度大大提高,有一句话放在这里比较合适,就是“唯快不破”!从操作响应速度上来说,大大提高了玩家获胜的可能性,帮助玩家“赢”!这点最重要。


Q:请为麦田玩家俱乐部的发烧友们请推荐几款海盗船的优质外设。


A:For hardcore user Corsair latest products must be their best choise,such as K70 RGB version of collocation silver axis mechanical keyboard, M65 RGB mouse, MM800 RGB Polaris mouse pad and VOID RGB Skywalker wireless headset, based on quality control and provide good performance, mainwhile through our CUE control software can set the lights of these products to synchronize the effect , so make desktop devices a whole effect, if with our new 460X chassis and RGB fans, after lighting synchronization it can creat real immersion game environment, every operation, environment light effect will produce corresponding changes, that is the dream of all the game player game machine!


译文:

发烧友的话当然要选美商海盗船的最新产品,K70 RGB银轴版机械键盘、M65 RGB鼠标、MM800 RGB北极星鼠标垫和VOID RGB天行者无线耳机的搭配,在提供良好品质及操控性能的基础上,通过我们的CUE控制软件可以将这几款产品的灯效进行同步,让整个桌面设备成为一个整体,如果再加上我们最新的460X机箱和RGB风扇,同步后可形成沉浸式的游戏环境,每一次操作,环境灯效都会产生相应变化,这是所有玩家梦寐以求的游戏设备!






编后语:


身处大电竞时代,硬件厂商、内容研发商、线下娱乐载体都不再是孤立的点,而是逐步成为一条互相紧密互动和连接的线。麦田电竞和海盗船的深度合作,切实地证明了,不论是注重草根电竞玩家发展的麦田电竞馆,还是拥有尖端硬件技术厂商的海盗船,生产线和线下展示、销售渠道已经建立了崭新的“黄金纽带”关系。


这层关系的建立为广大玩家带来了更优质的性能体验,搭配专业的电竞舞台和氛围逐渐演变出一种新的时尚娱乐方式和习惯。在未来,我们将看到更多的美商海盗船硬件、外设投入西南电竞市场,同时也欢迎大家到麦田电竞体验“海盗的魔力”。